Beatriz Rosete has established herself as one of the most influential figures in rural life and the hunting sector in Spain. Born in Gijón, Asturias, her story stands out for a unique personal evolution: she went from being an animal-loving, anti-hunting child to becoming the most visible face of the hunting community on social media.
With a background in Business Administration and Digital Marketing, Beatriz has managed to turn her passion for nature and environmental management into a successful career as a content creator and rural influencer.
The impact of her message, focused on raising awareness of the reality of big- and small-game hunting as conservation tools, has led her to make the big leap from social media to traditional media. She currently stands out as the presenter of “Play Caza,” broadcast on the Caza y Pesca channel of Movistar Plus+, a programme where she leads debates and interviews personalities from the sector.
She also co-leads audiovisual projects on platforms such as YouTube, including “Cazando con Pixfra,” focused on the use of thermal technology for damage control on hunting grounds.
Beyond the screen, Rosete plays a key role as a sales representative and ambassador for prestigious international brands of technical equipment and optics.
Despite having been the target of severe cyberbullying campaigns for defending her lifestyle, Beatriz remains firm as an active voice against online hate, demanding respect for the rural community and demonstrating that modern communication and tradition can go hand in hand.
